May 16, 2017
When The Hudson’s Bay Collection was considering a complementary partner for Canada’s 150th birthday celebration, they sought a brand that had a shared Canadian heritage while also embodying the mood of the occasion. “Steam Whistle’s fun, social appeal make them a great partner,” said Hilary Kelley, Vice President Design, HBC Owned Brands. “The collaboration barware is a cool addition to our HBC Collection and we are excited to share it with customers.”
Steam Whistle Brewing, Canada’s leading independent brewer, is thrilled at the invitation to collaborate with The Hudson’s Bay Collection on what will surely be an entertaining staple for summer 2017. “You can imagine our excitement at receiving Hudson’s Bay’s call,” said Greg Taylor, Co-founder of Steam Whistle Brewing. “We believe the collaboration will become an instant classic; a wonderful memento of our shared national pride.”
Two iconic Canadian companies have partnered together to celebrate Canada’s 150th birthday. We invite Canadians to join us in toasting our nation, with our limited-edition barware collection.
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